About Us

Less is more. Always.

Lucid is a small, independent swimwear brand born in Turkey, inspired by Aegean Sea sunsets.

We believe in clean lines, minimal silhouettes and considered details. Every stitch is made with care, because we value your comfort and quality over quantity.

Colour is at the heart of Lucid. We carefully choose our shades to complement different skin tones and make your tan glow.

Our swimwear is made using premium recycled Italian Carvico fabrics, known for their softness, quality, resistance to chlorine, UV protection, and long-lasting performance.

We believe in fewer, better things. Classics over trends. Swimwear worth keeping, wearing and loving for years.

From women to women, with love and care for you and our planet.